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Fresno Mayor Ashley Swearengin today launched Serve Fresno, a new community engagement project calling residents to service and challenging them to volunteer 1 million hours annually to improve our communities in the city and county of Fresno and make our area the #1 volunteering community in California.    

 

The mayor is launching Serve Fresno because “while government has an important role to play in meeting the many challenges that are before us, we will not fully succeed and become the great city that we’re destined to be without the active participation of each of us.  We’re going to need to have each and every person in our City play a part in helping us through these hard times.  That’s where our volunteers come in to help us live up to our true promise.”                       Click here for the Mayor's Full Remarks

 

The mayor was joined in her call to action by David Galasso, Central California Region President of Wells Fargo, whose corporate sponsorship and active volunteer support in more than 100 Central Valley branches has made Serve Fresno possible.

 

The kickoff recruiting effort for the 1 Million Hour Challenge begins with special public service programming by HandsOn Central California on CBS 47 on April 20.  It will include special stories throughout the local KGPE 4:30 p.m. newscast, runs through their local news cycle and concludes with the 1 Million Hour Kickoff Volunteer-a-thon at 6:30 p.m. in the regular Deal or No Deal time slot where people can call in, ask questions, learn more, identify volunteering opportunities, and pledge volunteer hours.   

 

Serve Fresno
Mayor Swearengin

The mayor has designated HandsOn Central California as the coordinating volunteer hub for this effort, using its skills, staff and systems to identify volunteering opportunities, to recruit volunteers, and to inspire, equip and mobilize the entire effort. 

The goal for Hands On, says Caples, “is to make it easier for residents to volunteer at places that interest them, that work with their schedule, and that make a difference for our community.  It is often the smallest volunteer act that enables the most meaningful change.”

 

  This bold challenge from the mayor to volunteer matches Fresno State President John D. Welty’s charge to the university to provide one million hours of volunteer service annually by the university’s centennial in 2011. 

 The university is poised to meet its one million annual hour goal ahead of schedule and has already grown volunteerism from the campus to over 700,000 annual volunteer hours.

“Just think,” says Caples, “the difference two million hours of meaningful community service every year can make.”

 

The model for this type of “Call to Volunteerism” began in New York City with Mayor Michael R. Bloomberg’s announcement launching NYC Service in April 2009.  In the Mayor's State of the City address Bloomberg called on New York City to lead the way in answering President Obama's nationwide call to service.  NYC Service was designed to achieve three main goals: making New York City the easiest place in the world to volunteer, targeting volunteers to address the city’s greatest needs, and promoting service as a core part of what it means to be a citizen of the Big Apple.

 

In California, Sacramento took up the banner and launched Volunteer Sacramento in the spring of 2009 with a challenge from Mayor Kevin Johnson in partnership with HandsOn Sacramento, for every resident to donate a minimum of 10 hours in 2009.  They surpassed that goal by logging a total of 1.7 million hours of community service in 2009.

 

Mayor Swearengin believes that by inspiring, equipping and mobilizing local residents to volunteer and take action to improve their communities we can achieve one million volunteer hours, match CSUF students and faculty, and deliver a total of two million community benefit hours by the end of 2011.  This, says Swearengin, will not only let us help ourselves at an unprecedented level, but can also move Fresno into the top tier of mid-sized cities for resident volunteers in the 2012 Volunteering in America Survey by 2012 and make Fresno a nationally recognized City of Service.

 
CBS 47 Volunteer Telathon




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